Privacy policy

Your data, in plain English

Last updated: 13 November 2026

The short version: Macrowise stores the health and fitness data you enter so it can work out your targets. We don't show ads, we don't use analytics or tracking, and we never sell your data. You can delete everything yourself at any time.

Who we are

Macrowise is run by DB Web Designz Ltd, United Kingdom. We are the "data controller" for your information.

Contact: support@getmacrowise.com

Macrowise is for adults aged 18 and over. We do not knowingly collect data from anyone under 18.

What we collect

If you don't sign in

Everything stays on your device or in your browser. Nothing is sent to us.

If you sign in

DataExamples
AccountEmail address, or your Google sign-in. Your name if you enter one.
ProfileSex, age, height, body weight, body fat (optional), activity level, goal and pace.
Daily logsWeight, food totals (calories, protein, carbs, fat, fibre), steps and water.
Period dates (optional)Only if you turn on period tracking, so those days can be left out of your trend.
Plans and trainingTargets, meal plans, shopping lists, habits, workouts, measurements, supplements, check-ins and notes.
Progress photosPhotos you add. Location data (EXIF) is removed from each photo before it is uploaded.

Some of this is health data, which UK law treats as "special category" data. We only use it to provide the app to you.

Health Connect (Android)

If you allow it, Macrowise reads nutrition (calories, protein, carbs, fat, fibre), weight and steps from Health Connect, to fill in your daily log. It does not write anything to Health Connect, and it does not read any other type of data.

Data from Health Connect is used only to show and calculate your own logs and targets inside Macrowise. It is never sold, never used for advertising, and never shared with anyone except a coach you choose to link with. Macrowise's use of this data follows the Health Connect Permissions policy, including its Limited Use requirements.

What we don't collect

Why we use it

Who can see your data

We do not sell your data or share it with advertisers or data brokers.

How long we keep it

Until you delete it. Deleting your account removes your profile, logs, photos, coach link and sign-in from our systems straight away. See how to delete your account. Emails you send us are kept for as long as we need them to help you.

Keeping it safe

Your data is sent over encrypted connections and stored by Firebase. Security rules mean only you, and a coach you have linked with, can read your data. Photos are never given public links.

Your rights

Under UK data protection law you can ask to see, correct, download or delete your data, object to how we use it, or withdraw consent. Most of this you can do yourself in the app. For anything else, email support@getmacrowise.com.

If you're unhappy with how we handle your data, you can complain to the Information Commissioner's Office at ico.org.uk.

Changes

If we change this policy, we'll update the date at the top. If a change is significant, we'll tell you in the app.